ASIM JOFA | RUNG DE FESTIVE Collection | AJFC-31

£94.95

ASIM JOFA | RUNG DE FESTIVE Collection | AJFC-31

Softness personified Mariam Nafees breathes a life in this design with her innocent charm. A fresh peach tint Cotton Jacquard paneled shirt woven with small polka dots becomes the base of this design. A heavy square neckline is worked in shades of soft coral, mint & raisin colored threads with addition of light gold zari & cupped Sequins. Its matching scattered motif style wide border with mini scallops running along the front daman, the back daman border is inserted with pleating details to enhance embroidered borders on its edges. This design comes with muted mint Organza dupatta trimmed with peach colored embroidered pallus. Flared Silk palazzo with fabric manipulation on its hem completes the look of this design.

This Design Includes:

Embroidered Neckline
Front daaman border 30″
Back daaman border 30″
Thin border for front panels 2 meter
Dupatta pallu border 2.5 yard
Dyed cotton jacquard for shirt 3.25 yard
Dyed raw silk trouser 2.5 meter
Dyed organza for dupatta center 2.2 meter


Some of our collections our supplied by brands as ready to wear while others are unstitched. Unstitched collections go through our stitching service before being made available at our store in London and on our website as stitched and ready to wear Pakistani dresses.

Our dresses are mostly stitched as per the style shown in brands fashion shoot images. Brands do not supply accessories with their unstitched collections. These are procured separately by us. Therefore, accessories may vary from images depending on availability at the time of stitching.

As per requirements of our clientele, low backs, drop shoulders and sleeveless dresses are adjusted to standard backs, standard shoulders and with sleeves attached. Other variations such as style of trousers is stated in the description.

Due to the nature of accessories and work on dresses including mirror-work, they are required to be handled and worn with care.

All our dresses are recommended to be dry-cleaned to avoid any damage caused by washing.



UK Delivery

Free UK Delivery. Dispatch time 1-4 working days.

Worldwide Delivery

Free USA Delivery. Dispatch Time 5-10 working days

For the rest of the regions, additional delivery charges may apply depending on the region.

These are indicative times as provided by our courier and delays may occur which we are unable to control.

View our shipping policy.


The colour of dresses varies on-screen and in-person. Unfortunately, this is an issue for which we don’t have a solution.

Photoshoots and dresses are both provided to us by brands.

We cannot make the colour of dresses look the same to you on-screen and in-person due to factors such as photoshoot lighting, screen brightness and your home lighting.